Commercial featuring nuns taking potato chips for communion sparks outrage in Italy

A potato chip commercial in Italy featuring nuns receiving chips for communion has sparked controversy. The ad shows young nuns in a convent who discover that their communion wafer is actually a potato chip. This substitution is made by the mother superior figure. The ad has been criticized by a Catholic organization and a Catholic newspaper, calling it ‘blasphemy’ and offensive to millions of practicing Catholics who consider the communion wafer sacred. Italy’s advertising standards authority has ordered the commercial to be taken off air. Social media users have also expressed outrage. Amica Chips, the company behind the ad, has not commented on the controversy.